The Path To Progress
Insurers reconize the importance of offering consumers the purchasing channel of choice through an array of digital capabilities; however, they continue to struggle with creating a complete digital distribution strategy. The first of this two-part series explored many of the obstacles insurers face in creating a strategy, including a legacy of culture, product, and technology that constrains them.
In creating a plan for digital distribution transformation, there
is no single approach that works for every company; however,
the process starts with identifying the desired objectives and
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